CupOfTherapy is a new concept which sprang up in May 2017. It introduces the world of distinctive and easily approachable animal figures to us through drawings and important themes which support well-being and mental health.
In the CupOfTherapy products life’s big and small problem points are depicted in a gentle way. The illustrations communicate encouragement, comfort and humour. We want to bring up difficult and sensitive topics and situations with the help of our products. Each CupOfTherapy drawing is carefully considered and important to us. They offer people a way to relate to these universally shared, even challenging themes.
The CupOfTherapy world was created by psychotherapy professionals Antti Ervasti and Elina Rehmonen together with awarded and internationally recognised illustrator and graphic designer (who constantly works with Marimekko, Samuji, Muji, Idee, Graniph, etc..) Matti Pikkujämsä.
10 % of the sales revenue will be donated to promote mental health work.